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We are a family owned company committed to improving the health and wellbeing of all persons worldwide. We are people, just like you, who want a brand we can trust for our daily needs, so we decided to create one. Our focus is to create products that are affordable, safe, and tested to ensure the highest quality of ingredients when it comes to cleanliness. Whether you are at the office, home, in school or on-the-go, we have devoted ourselves in creating a brand that you and your loved ones can count on being clean and pure.



We make the health, safety and well-being of our customers our highest priority. We are committed to providing high quality ingredients, while staying away from harsh chemicals and dyes that could be irritating to the skin. Our materials and ingredients are USA made. We are registered with the FDA and pride ourselves in following World Health Organization (WHO) guidelines throughout our entire process. All our products and ingredients are kosher, vegan and cruelty free. We will always go above and beyond to ensure that every product developed meets the gold standard, because we believe you deserve nothing but the best. 



As a family, giving back to the community drives who we are. We believe it is a responsibility to give back and help others. Under our brand, we aspire to do our part for the community and contribute to the health and well-being of all persons.


Our most recent donation included 10,000 sanitizers to the Los Angeles Fire Department. We have also donated thousands of sanitizers and dispensers to churches and mosques around the community. We believe providing the essentials needed can help empower the general public in responding to health emergencies. This is just the start to the social work our team aspires to achieve and as we grow, we believe it will always be a duty to give back. When you purchase Serene products, you help support our philanthropies. Together, we can build a healthier environment worldwide.

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